Growing up in Germany in and out of the locker room, I spent my childhood running a local family-owned sports club. This is when “you need to master your own profits and losses” became my imperative, but also when I started to dream of modern stadium architecture, new coaching methods, and innovative sports products. As a student, I back-packed extensively across the Americas and Asia. My fascination with different people and cultures remains today. I studied Business Administration in Germany and England and started my professional life in 1998 as a sales and marketing trainee. In 2002, I joined the adidas team and moved to Brazil in 2012 to start-up the Creation Center in São Paulo.
Spotlight on a sport-inspired culture. Updates and trends to ignite your creative spark at work and in life.
Tools and motivation for leaders and experts. Be more productive. Propel your career. Become a business MVP.
Looking to raise your game on a daily basis and strive to be the MVP in your team? Sometimes it just takes small changes to meet those challenges head on.
Think like an athlete. Reach your full potential with a pioneering spirit and winning attitude powered by sport.
Need to figure out your next off-field move? Our experience in talent scouting and getting the best out of our players can help.
Creativity in action. Unlocking the imagination and cracking the code behind big ideas and innovation.
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