Luc van Hoeckel – Director Social Impact at adidas and Co-Founder of Super Local design studio

Luc felt his purpose change whilst he was studying at the Design Academy Eindhoven in the Netherlands. The place WHERE he wanted to use his skills changed too and he went on to co-found Super Local, a design company dedicated to serving communities that cannot afford traditional design solutions. His story illustrates why we should be open to our purpose changing over time.